Speakers

Prof John Deighton Harold M. Brierley Professor of Business Administration Emeritus, Harvard Business School.  John Deighton is the Harold M. Brierley Professor of Business Administration Emeritus at Harvard Business School, where he teaches marketing. He teaches Digital Marketing to MBA students, an MBA course titled Big Data in Marketing and an executive short course titled Competing…

Dr Russel Norman Executive Director, Greenpeace New Zealand. Russel Norman has been the Executive Director of Greenpeace Aotearoa New Zealand since November 2015. Before this he was a Member of the New Zealand Parliament and Co-leader of the Green Party from 2008-2015. Russel co-led the Green Party during its period of growth leading up the…

Prof Connie Pechmann Professor of Marketing, The Paul Merage School of Business, University of California Irvine Connie (Cornelia) Pechmann is Professor of Marketing at The Paul Merage School of Business, University of California Irvine. She conducts lab and field experiments to study controversial marketing messages including tobacco and drug messages and social media messages. She…